About

Described as “a rare polymath with deep expertise in tech, marketing and psychology”, Nathalie draws upon a rich background in human behaviour, web design and the arts, to offer a unique vantage point from which to examine the complex challenges we face today. Having studied psychology and worked as a web designer early in her career, she wanted to map out a comprehensive framework through which to understand online behaviour – a process that culminated in the publication of the international best-seller, Webs Of Influence: The Psychology of Online Persuasion (Pearson).

Adopted as the go-to manual by business leaders and universities alike, Webs Of Influence has been translated into 7 languages, and alongside her new book, Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience, serves as the cornerstone for Nathalie’s work with clients including Google, Accenture, Unilever and Harvard Business Review, among others. A popular speaker, consultant and facilitator to Fortune 500 companies, Nathalie has lectured at some of the world’s most prestigious institutions (from Cambridge and UCL universities, to Lund and Hult business schools), and her experience as a skilled communicator has seen her present at SXSW, host the Guardian Changing Media Summit and hold main stage interviews at the Web Summit.

Whether speaking to audiences of thousands, or leading executive roundtables for private clients, Nathalie’s ability to ignite conversation and offer tools and strategies with which to harness human potential, has helped countless organisations transform how they approach business.

From ethics and human behaviour to persuasive tech and what it means to be human in an age of AI, Nathalie addresses the specific challenges faced by larger, more diverse brands and organisations today, including: how to adapt to AI and automation, the psychological dynamics behind evolving consumer behaviours, the challenges of engaging millennials and Gen Z, how to harness self-determination, the move towards eudaimonic well-being, the role of social identity in social media, identifying and expressing values with coherence, ethics and integrity, resonant communication and marketing, brand resilience and reputation, and how to ethically apply behavioural science principles to enhance your platforms, content marketing, product design and customer experience.

Whether you’re looking to communicate more resonantly, engage people more persuasively or create cultures of integrity that better attract and retain both employees and customers, Nathalie’s insightful, actionable keynotes and workshops offer a robust roadmap to help you navigate uncertainty with greater skill and success.

A behavioural science advisor, Nathalie also hosts In Conversation with Nathalie Nahai, Guardian podcasts, and contributes to national publications, television and radio on the impact of technology in our lives. A guest lecturer on the “Transversal vision of artificial intelligence” for ELISAVA’s Masters programme in Human Interaction and AI, Nathalie is also the founder of Flourishing Futures Salon – intimate, curated evenings where 12 strangers gather over locally sourced food and wine to explore how we might orient towards life, beauty and meaning in difficult times.